Beth A. Grant             

Beth A. Grant is an award-winning freelance writer, editor and marketing professional based in Chicago. She especially loves working with heart-centered entrepreneurs, authors, artists and organizations to make their visions a reality. A one-woman creative powerhouse determined to help people make their dreams come true, she recently launched a unique concept that empowers heart-centered entrepreneurs (like coaches, healers and other people destined to shape the world) to thrive.

The Crucial Role of Writing and Editing in Your Success

Effective writing is the single most important skill a marketer needs (and we are ALL marketers), yet very few non-writers master it.

Most solopreneurs, small business owners and internet marketers try to handle writing on their own, only to learn the hard way how difficult it is to write copy that compels the reader to whip out their credit cards, set up a consultation or register for an event.

This is especially true for those of us with strong ethics who are turned off by using scarcity and other "icky" tactics.

Writing today as a means of reaching your target audience goes far beyond brochures, informational Web pages and corporate bios.

Marketing today is about standing out instead of fitting in; it's about engaging instead of informing.

Editing is another crucial area, especially for change agents, most of whom will write a book at one point or another.

When I was a radio show host, I read dozens of books a year by potential guests. It's fascinating to me that so many self-published authors (which constitute most authors today) don't invest in a good editor.

I can spot a self-edited book a mile away.

A well-edited book can get you a publisher! A poorly edited manuscript will end up in the trash bin – no matter how good your idea is.

And a poorly written e-mail or Web page will erode trust with your potential buyer, undoing all that hard work you put in to get and keep their attention.

Your time is best spent doing what you do best. Imagine what you and your staff could accomplish if your time was freed up to use your talents their fullest and fulfill your mission.

Take a look at some of the projects I've worked on and see how I can help you reach your goals.

Thanks for stopping by. Feel free to set up a no-cost consultation.

Awards

Winner, First Glance Film Festival, Short Screenplay, 2008 (The Red Bikini)

Runner Up, Great Lakes Film Festival (The Red Bikini)

3rd Runner Up, An Abbreviated Screenplay Competition (The Red Bikini)

Scholarship recipient, Key West Literary Seminar, creative nonfiction

Chatter

"This was such an interesting interview."

--Mariel Hemingway, actress and author of Mariel's Kitchen

"Beth edited my book and truly took it to the next level. She kept the essential essence of the story, but added dialogue and humor that really made it work. I highly recommend her as editor."

--Jane Coloccia, author of Confessions Of An Online Dating Addict

"Beth is an amazing coach, very inspirational, creative, fun to talk to, and always looks for your writing potential. Your manuscript /book project is in very competent hands with Beth."

--Lydia Proschinger, author of Serendipity Jane's Guide To Life Coaching

"You know, I've been interviewed dozens of times in the past couple of weeks, and no one has ever asked that question."

--Steve Sisgold, author of What's Your Body Telling You?

This was a really interesting interview. Thank you."

--Mike Robbins, author of Be Yourself, Everybody Else Is Already Taken